Meta (Facebook / Instagram)

• Facebook/Meta Overview
• HOW TO CONNECT WITH META AND CONVERSION BOOSTER FOR META
• How to set up Custom columns in Meta Ads Conversion Booster
• HOW TO USE POAS IN META WITH PROFITMETRICS
• How to identify whether Meta is using Product ID or External SKU and configure ProfitMetrics Content ID
• How to set up Meta integration and create custom columns
• How to add ProfitMetrics as a collaborator in Meta ads (Facebook / Instagram)
• How to install the Facebook pixel on your website
• How to create a custom pixel for Meta in Shopify