Configuring Conversions For Meta Ads In Dashboard For Marketing Channels
1.Click the configure icon for the dashboard.

2.Make sure the section for marketing channels is included and click save.

3.Choose the tab for Meta Ads and click Configure Conversions.

4.Click the pencil to edit conversion actions/events

5.Now choose the event in Meta where profit data is sent by Profit Metrics.

6.Choose the event in Meta that has the revenue value.

7.For the CPA conversion, choose the event you are optimizing ads for (whether it's purchase completed, registration, or some custom event). This will be used to determine what a CPA will cost in the dashboard. So if you're optimizing for purchase, it will be the cost for that event.

8.Click "Apply"

9.Click "Confirm"
