How to configure Google Analytics 4 data collection

Follow the steps in this guide to configure Google Analytics 4 data collection

Part 1: Set "Session timeout"

Part 2: Set "Data collection"

Part 3: Set "Data Retention"

Part 1: Set "Session timeout"

1. Click "Admin"
   

2. Click "Data streams"
   

3. Click the Data stream
   

4. Click "Configure tag settings"
   

5. Click "Show more"
   

6. Click "Adjust session timeout"
   
7. Adjust the session timeout to your preference. We recommend using the maximum. (7 hours 55 minutes.)
   

8. Click "Save"
   
   

Part 2: Set "Data collection"

1. Click "Data collection"
   
   
2. Turn on "Google signals data collection"
   
   

3. Turn on "User-provided data collection"
   
   
   

4. Click "User Data Collection Acknowledgement"
   

5. Click "I acknowledge"
   

Part 3: Set "Data retention"

1. Click "Data retention"

   
2. Under "Event data", set "Data retention" to 14 months.
   
3. Under "User data", set "Data retention" to 14 months.